IT Cosmetics Umbrella Opens from Sunscreen Bottle

In this IT Cosmetics mixed reality ad, a bright summer day in New York’s Central Park sets the stage as a colossal Hello Sunshine tube rises above the green landscape, symbolizing the brand’s popular sun-protection skincare product. The scene unfolds as the oversized sunscreen bottle anchors itself in the grass with a large yellow umbrella casting real shade, visually representing the product’s SPF shield in a relatable, outdoor setting. With a creative use of computer generated graphics, this IT Cosmetics skincare ad mixed reality ad transforms a familiar urban park into a meaningful promotional platform, highlighting IT Cosmetics’ innovative 3-in-1 formula through immersive, environmental storytelling.