Jardin d'Acclimatation Dragon-themed Roller Coaster

This fake out-of-home advertisement for Jardin d'Acclimatation begins as a standard subway billboard inside Les Sablons metro station. A vibrant orange dragon head suddenly bursts through the poster, followed by roller coaster cars that extend outward in three dimensions.

This augmented reality enhancement offers an immersive preview of the park's Dragon Challenge ride. It also highlights the park's easy accessibility and its direct connection via Metro Line 1, blending captivating storytelling with creative product integration to promote seamless transport access and thrilling attractions.