Jacquemus Bag Ice Cream Truck at the Boardwalk
Outstanding
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Imagine an ice cream truck designed to resemble a luxury handbag making a stop along the boardwalk. That’s the Distinctive premise of this Jacquemus fake out of home ad featuring a stylish ice cream truck. The video unfolds as a Vespa leads the way, and the uniquely designed Jacquemus truck, resembling the iconic red Bambino bag, arrives at the boardwalk. As it sits in place, a family pauses to admire the creative installation, which announces that the Jacquemus 'ice cream truck' is now open. Using Memorable computer generated imagery, this Jacquemus fake out of home ad transforms a simple boardwalk visit into an Effective product showcase.
