Kiehl's Pears Fell on the Street

In this Kiehl's CGI campaign, lush greenery overtakes the iconic storefront windows of the brand’s flagship New York City store, setting the stage for a surprising transformation. The scene unfolds as digital pears appear to float around the historic brick building, playfully referencing Kiehl’s 1851 beginnings at ‘Pear Tree Corner’ and symbolizing the brand’s natural skincare roots along with a message of personal growth for the new year. With a captivating use of computer generated imagery, this Kiehl's skincare showcase CGI campaign transforms a city landmark into a resonant spectacle, highlighting Kiehl’s focus on heritage and wellness through immersive storytelling.