KitKat Man Surfs on Chocolate Bar

Rooftop Stunt Ramp Launches Flying Treat

This KitKat FOOH ad features a larger-than-life chocolate bar turned aerial skateboard. The video shows a city rooftop transforming into a stunt ramp, with a massive KitKat bar launching into the air.

A performer times their jump perfectly to ride the KitKat mid-flight. The KitKat Chocolatory installation acts as a dynamic launching pad, creating a gravity-defying spectacle that reinterprets the iconic 'Have a break' message.

Engaging VFX transform a simple promotional setup into an unforgettable product showcase.

S
FOOH Impact ScoreOutstanding
S-TierABCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Brand:KitKat
Artist:Lucas Sena

Metadata

Work Type: FOOH
Country:Brazil
Date posted:August 24, 2024
Source:Instagram