FOOH Impact Score:
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact. Learn more
Solid
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This KitKat FOOH campaign begins with a monorail smoothly gliding through a cityscape, only to reveal itself as an enormous KitKat bar rolling along elevated tracks. This moment cleverly highlights the brand’s ability to turn routine commutes into bite-sized breaks as the train seamlessly integrates into the billboard, resembling a snapped chocolate bar in motion. As a perfect blend of dynamic storytelling and distinctive product integration, the CGI effects enhancement is designed for audience engagement and brand recall.
KitKat
Cerveza Indio
Burger Dealer
Cakenis
Benetton
Findus Italia
cojean
Columbia