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Sachane Hair Serum Lands by Parachute

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FOOH Impact Score

Solid

S A B-Tier C
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Credits

Brands: Kérastase, Sachane

Who we think created this: BellUniverse

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Metadata

Brand Industry: Beauty & Personal Care

Country: Turkey

City: Istanbul

Effects / Animations: Simple Motion, Large Objects, Billboard & Digital Screen

Surrounding: City

Date posted: July 24, 2024

Source: Instagram

FOOH.com is the biggest cgi campaign library. If you are the creator of this Kérastase ad or would like to add your work Submit your work!

This Kérastase cgi campaign begins with a digital beauty ambassador stepping down from a glowing billboard onto a city street. This moment cleverly highlights the product’s transformative power as the character seamlessly transitions from virtual to real life, her luminous hair reflecting the benefits of the Elixir Ultime while a massive product bottle emerges beside her, surrounded by metallic golden Sachane balloons. As a perfect blend of captivating storytelling and creative product integration, the computer generated imagery enhancement is designed for creating a deeper connection between online beauty engagement and physical retail experiences.

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