Sachane Hair Serum Lands by Parachute

This Kérastase cgi campaign begins with a digital beauty ambassador stepping down from a glowing billboard onto a city street. This moment cleverly highlights the product’s transformative power as the character seamlessly transitions from virtual to real life, her luminous hair reflecting the benefits of the Elixir Ultime while a massive product bottle emerges beside her, surrounded by metallic golden Sachane balloons. As a perfect blend of captivating storytelling and creative product integration, the computer generated imagery enhancement is designed for creating a deeper connection between online beauty engagement and physical retail experiences.