Locals Players Launch Giant Tennis Ball

In this Locals fake out of home ad, a bustling cityscape blurs into the background as two tennis players appear to tower high above the Dubai skyline, swinging oversized rackets and slamming a giant tennis ball across the urban horizon. The scene unfolds as the surreal match plays out on rooftops and building facades, transforming the city into a colossal court where each serve echoes with energy and scale. With a memorable use of CGI effects, this Locals FOOH campaign fake out of home ad transforms everyday architecture into a dynamic arena, highlighting Locals' goal of turning traditional sports into thrilling, shareable moments for modern audiences.