Mario Hernández Sneaker Leaves Footprints

This CGI advertisement for Mario Hernández opens with a giant branded shoebox dramatically bursting open in a busy urban plaza. Luxury sneakers then animate and embark on a journey through Colombia's diverse landscapes.

The sneakers travel through vibrant city centres, golden beaches, misty mountain valleys, and serene parks. As they move, they leave behind signature footprints, symbolising the brand's identity and presence across the country's varied terrains. This CGI enhancement was created to showcase the national launch of the brand’s first sneaker collection while celebrating Colombia's natural beauty.