Chiquita Banana Installations Through Cities
Solid
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This Chiquita faux ooh ad begins with a double-decker bus driving through the streets of Sheung Wan, Hong Kong, carrying a 3D banana installation with the Chiquita logo on top. This moment cleverly highlights the brand’s ability to create distinctive visuals as the oversized banana installation captures attention while moving through the city. The scene then shifts to a giant banana balloon floating above the streets, guided by a team of handlers until it reaches a picturesque view of the Manhattan Bridge. Finally, a gondola shaped like a banana glides along a canal toward the bridge, reinforcing a unique collaboration between Chiquita Banana and artist Romero Britto. As a perfect blend of Captivating storytelling and Effective product integration, the VFX enhancement is designed for boosting brand visibility through unconventional outdoor advertising.
