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Nissan Billboard Magnets Street Signs

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FOOH Impact Score

Solid

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Credits

Brand: Nissan

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Automotive

Country: Saudi Arabia

City: Riyadh

Effect / Animation: Billboard & Digital Screen

Surrounding: Highway

Date posted: March 29, 2025

Source: Instagram

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In this Nissan FOOH ad, a bright orange Magnite takes center stage on a large, black billboard dominating an elevated highway in a bustling city environment. The scene unfolds as road signs and directional arrows appear to defy gravity and float toward the billboard, illustrating a magnetic pull toward the sleek crossover as palm trees sway along the highway and cars pass beneath the urban overpass, with skyscrapers towering under a vivid blue sky. With a distinctive use of CGI, this Nissan compact SUV FOOH ad transforms everyday traffic indicators into a fresh, relatable spectacle, highlighting Nissan’s effort to showcase bold design and value-driven appeal.

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