Valeo Holographic Cars Light Up Las Vegas

Valeo Holographic Cars in Las Vegas

This CGI advertising video for Valeo Group features glowing green wireframe cars materialising from darkness, cruising past the illuminated Welcome to Las Vegas sign. These holographic vehicles, created through digital post-production, then glide past landmarks such as the New York-New York Hotel’s Statue of Liberty.

The sequence culminates at the brightly lit West Hall Convention Center during CES 2024, where Valeo’s branding is prominently displayed. This computer-generated imagery enhancement showcases Valeo’s vision for advanced mobility experiences, highlighting their forward-thinking automotive technology.

A
FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Brand:Valeo
Artist:Vokode

Metadata

Work Type: FOOH
Brand Industry:Automotive
Country:USA
Date posted:January 9, 2024
Source:Instagram