Lancôme Lip Balm Meteor Shower in NYC
Balms Drop by Manhattan Bridge
This Lancôme VFX advertising features a young woman walking on a city street near the Manhattan Bridge. As she strolls, oversized lip balms begin to fall from the sky, creating a meteor shower effect.
She watches in astonishment as balms of varying sizes descend, with two towering ones landing upright at the end of the street. The woman catches a life-sized balm in mid-air, walks towards the camera, and applies it with a smile of satisfaction.
Through innovative computer-generated graphics, this Lancôme lip care advertisement transforms an ordinary street scene into a fresh, relatable spectacle.
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FOOH Impact ScoreImpressive
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Credits
Brand:
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