Lancôme Lip Balm Meteor Shower in NYC

In this Lancôme vfx advertising, a young woman strolls down a city street near the Manhattan Bridge just as stunningly oversized lip balms begin to fall from the sky. The scene unfolds as she watches in astonishment while balms of varying sizes descend, with two towering ones landing upright at the end of the street; she catches a life-sized balm in mid-air, walks up to the camera, and applies it with a smile of satisfaction. With an innovative use of computer generated graphics, this Lancôme lip care vfx advertising transforms an ordinary street moment into a fresh, relatable spectacle, highlighting Lancôme’s approach to turning everyday beauty into something extraordinary.