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KFC Giant Coffee Cup on Table Mountain

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FOOH Impact Score

Solid

S A B-Tier C
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Credits

Brand: KFC

Who we think created this: Run Jump Fly

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Metadata

Brand Industry: Food, Beverage & Tobacco

Country: South Africa

City: Cape Town

Effect / Animation: Large Objects

Surroundings: Table Mountain, City

Date posted: September 23, 2024

Source: Instagram

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In this KFC cgi video, a sweeping vista of Cape Town sets the stage as viewers catch sight of the famous yellow frame labeled “Table Mountain, Cape Town, South Africa,” perfectly aligned with the mountain’s iconic flat-top summit. The scene unfolds as a massive KFC coffee cup appears to sit atop Table Mountain, creating a clever optical illusion for onlookers that blends the striking natural feature with the digital branding of the fast-food giant’s newest coffee line. With an engaging use of VFX, this KFC coffee campaign cgi video transforms a scenic landmark into a fresh, relatable spectacle, highlighting KFC’s bold approach to launching its new beverage offering.

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