FOOH Impact Score:
Outstanding
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This Republic Of Gamers cgi campaign begins with a man sitting on a beach chair, editing a Gaming PC tower on his laptop. This moment cleverly highlights the versatility of the product in unexpected situations as the edited photo of the tower suddenly leaps from the screen and shoots into the sky, eventually transforming and landing as the ROG Zephyrus G16 GU605, cracking the pavement upon impact; the Gaming PC tower then opens to release cans of soda. As a perfect blend of dynamic storytelling and authentic product integration, the CGI effects enhancement is designed for promoting the power and innovation of the GeForce 5090-powered ROG Zephyrus G16 GU605.