Pull&Bear Green Gift Cards Domino Effect
Domino Chain on Bradbury Building Rooftop
This Pull&Bear fake out of home ad features a row of giant green Pull&Bear gift cards, carefully lined up on the rooftop of the iconic Bradbury Building in Los Angeles, forming a long domino chain. The scene unfolds as the first card falls, initiating a chain reaction.
The domino effect continues down the street, toppling one card after another until the final piece crashes into a carefully stacked card structure in the middle of the street. This impact sends a cascade of cards scattering in every direction.
Through an engaging use of VFX, this Pull&Bear fake out of home ad transforms an ordinary cityscape into a striking visual showcase, highlighting Pull&Bear’s gift cards as a great option for the upcoming holiday season.
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FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Artist:Julian Mateus