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Impressive
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Imagine an airplane turning into a runway for surprise fashion moments mid-flight. That’s the creative premise of this HEYDUDE mixed reality ad featuring the Wendy Espadrille shoe and a contest to win a trip to Stagecoach. The video unfolds as a yellow shoe icon lights up on a cabin sign, guiding the camera past seatback screens playing HEYDUDE ads and out the window to reveal another aircraft flying beside it—carrying an enormous Wendy Espadrille mounted like cargo. Using engaging VFX, this HEYDUDE mixed reality ad transforms an ordinary flight cabin into a captivating product showcase.
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