Serasa Experian Tractor Train in Subway

metaKosmos
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Tractor Hauls Grain Through Subway

This Serasa Experian VFX advertisement features two men on a subway platform, leaning against pillars next to a banner urging them to 'Exchange the Will it Be? for Serasa Experian!' As two women approach the tracks, an incoming train is dramatically reimagined as a tractor hauling golden-brown grains.

The surreal sight prompts smiles and raised phones to capture the moment. Bold Portuguese text on screen asks, 'A tractor invading the subway, really?' before concluding with a message about agriculture's promising season.

Through distinctive computer-generated graphics, this Serasa Experian spot transforms a busy transit scene into a creative spectacle, highlighting Serasa’s commitment to promoting its financial and analytical agro solutions.

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FOOH Impact ScoreImpressive
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Credits

Artist:metaKosmos
Agency:metaKosmos
Production:metaKosmos
VFX:metaKosmos
Sound:metaKosmos

Metadata

Work Type: FOOH
Brand Industry:Services
Date posted:March 10, 2025
Source:Instagram