Serasa Experian Tractor Train in Subway

In this Serasa Experian vfx advertising, two men stand calmly on a subway platform, leaning against pillars as a branded banner urges them to 'Exchange the Will it Be? for Serasa Experian!' The scene unfolds as two women walk toward the tracks, only to see an approaching train dramatically reimagined as a tractor hauling golden-brown grains, prompting smiles and phones raised to capture the surreal moment; meanwhile, bold Portuguese text ponders, 'A tractor invading the subway, really?' and concludes with a final message about agriculture's promising season. With a distinctive use of computer generated graphics, this Serasa Experian spot transforms a busy transit scene into a creative, relatable spectacle, highlighting Serasa’s commitment to promoting its financial and analytical agro solutions.