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NÖM Bleib frisch Yogurt Dive at Prater Amusement Park

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FOOH Impact Score

Impressive

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Credits

Brand: NÖM Bleib frisch

Who we think created this: Loom GmbH

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Metadata

Brand Industry: Food, Beverage & Tobacco

Country: Austria

City: Vienna

Effects / Animations: Large Objects, Fluid & Splash, Character Animation

Surroundings: Prater Amusement Park, Wiener Riesenrad

Date posted: October 8, 2025

Source: Instagram

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Imagine the Wiener Riesenrad craving a taste of Austrian dessert flavors. That’s the distinctive premise of this NÖM Bleib frisch FOOH campaign featuring the Cremix Apfelstrudel Edition. The video unfolds as a quiet Prater amusement park scene comes to life, highlighting a giant NÖM Cremix Apfelstrudel Edition ad placed prominently in front of a building, with the iconic Ferris wheel in the background. A man stretches and energetically launches into a 'buwelo,' diving acrobatically into an oversized yogurt tin, causing a dramatic splash of yogurt as the scene then rewinds in an engaging reverse-motion effect. Using VFX, this NÖM Bleib frisch FOOH campaign transforms the everyday act of enjoying yogurt into an engaging product showcase.

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