Sesc Roller Coaster in Espírito Santo

Imagine a Sesc building wrapped in roller coaster tracks. That’s the captivating premise of this Sesc CGI campaign featuring the Rede Sesc de Educação initiative. The video unfolds as we first see the structure of Sesc Espírito Santo surrounded by winding yellow tracks and two loops, then a woman in black films a roller coaster shaped like Sesc’s blue logo speeding past, eventually transitioning to display the Rede Sesc de Educação logo. The scene changes to a blue and yellow background as the screen reads “Ensino que inspira e transforma” (“Education that inspires and transforms”), ending with the logos of Sesc and Rede Sesc. Using innovative CGI effects, this Sesc CGI campaign transforms a static architectural scene into an engaging product showcase.