Wicked: For Good Yellow Brick Path Connects Cities

This Wicked: For Good cgi video begins with a woman running along a vibrant yellow brick path in São Paulo, the camera tracing her every step as the golden route shimmers beneath her feet. This moment cleverly highlights the global nature of the campaign as the path seamlessly weaves through iconic locations—transitioning from the Arc de Triomphe in Paris to the streets of London with a bus wrapped in Wicked advertisements, then to Universal Studios Singapore’s illuminated entrance, and finally arriving in New York City at Lincoln Center, flanked by green banners promoting the musical. As a perfect blend of captivating storytelling and dynamic product integration, the computer generated graphics enhancement is designed for celebrating the worldwide reach of The Wicked: For Good press tour and building anticipation for upcoming international events.