POP MART SKULLPANDA Furry Takeover at PENN District

In this POP MART CGI video, bustling scenes of New York’s Penn District unfold where people stroll casually before a building suddenly erupts with thick purple fur and a towering Skullpanda emerges from its center. The scene unfolds as two large furry purple balls bounce toward the viewer, followed by a wave of purple fur spreading across nearby buildings as more balls burst out; a giant furry sphere then overtakes the screen, transitioning to the PENN1 building, now turning red as another Skullpanda appears atop a column, bounding through Manhattan alongside its plush companion with the Empire State Building appearing in the skyline. With a creative use of computer generated imagery, this POP MART character animation campaign transforms familiar cityscapes into a fresh, relatable spectacle, highlighting POP MART’s immersive “You Found Me” experience and introducing SKULLPANDA’s vibrant presence to New York.