Gold Apple Giant Floating Cosmetics in Mall
Gold Apple Cosmetics Launch at City Centre Mirdif
This FOOH campaign for Gold Apple Cosmetics promotes the launch of their new store in City Centre Mirdif. The video opens with a view of the mall's interior, showcasing the Gold Apple storefront on the upper level.
Giant, apple-green coloured cosmetic products, including lipstick, compacts, lip liner, and mascara, are seen floating around the mall. The camera zooms in on these CGI elements as they continue to drift.
The campaign highlights the new store opening and a giveaway where winners received 5,000 AED each for beauty shopping. Innovative computer-generated graphics transform the familiar mall interior into a captivating product showcase.
S
FOOH Impact ScoreOutstanding
S-TierABCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Comfort Dancing AI Characters at the Dubai Frame
Kérastase Serum Carried by K Balloon in Dubai
Sephora Sunscreen Floating Strawberries in New York
Fenty Beauty Product Balloons at Central Park
DM Shopping Bags Glide on Conveyor Tracks
L’Oréal Paris Giant Bottle Inflates at Coop City
DEPARTD
H&M Beauty Foundations Floating Inside Store
Locus Solus Studio BV
MÁDARA Foundation Sparkles On Dry Grass
Maybelline Jars Flow Through Clear Tubes at DM
DEPARTD
DM Giant Pantene Bottle Float From Store
Botanical Doctor Giant Box Floats Above City
VEFStudio
ISDIN Giant Bottle in Calle de Toledo