Gold Apple Giant Floating Cosmetics in Mall

Imagine a city landmark turning into a beauty hotspot. That’s the captivating premise of this Gold Apple FOOH campaign featuring their vibrant City Centre Mirdif store launch. The video unfolds as the scene opens with a view of the City Centre Mirdif mall interior, and the camera captures the Gold Apple store front on the upper level. From the side, several giant apple green colored cosmetics products float around, including lipstick, compact discs, lip liner, and mascara, and the camera zooms in on them as they continue to float. This campaign promotes the opening of the Gold Apple store in City Centre Mirdif along with their giveaway where winners received 5,000 AED each for beauty shopping. Using innovative computer generated graphics, this Gold Apple FOOH campaign transforms the mall's familiar interior into a captivating product showcase.