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ISDIN SPF Products Spill from Giant Suitcase

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FOOH Impact Score

Solid

S A B-Tier C
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Credits

Brand: ISDIN

Metadata

Brand Industry: Beauty & Personal Care

Country: Spain

City: Barcelona

Effects / Animations: Falling Objects, Large Objects, Avalanche, Rigid-Body

Surrounding: Casa ISDIN

Date posted: July 6, 2025

Source: Instagram

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Imagine Park Güell needing a skincare solution. That’s the innovative premise of this ISDIN CGI campaign featuring the dramatic arrival of summer-ready photoprotection. The video unfolds as the scene opens with a view of Casa ISDIN in Barcelona, where a giant clear suitcase with orange accents falls from the building’s roof, bursting open upon impact and spilling oversized ISDIN products that flow across the area. The camera transitions to a top-down perspective, slowly revealing the variety of SPF products now adorning the street, celebrating the start of the sunny season. Using computer generated graphics, this ISDIN CGI campaign transforms a historic location into a dynamic product showcase.

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