JUNG SAEM MOOL Floating Compact at COEX Square
Giant Compact Floats, Reveals Cushion
This CGI advertisement for JUNG SAEM MOOL's Essential Skin Nuder Cushion transforms a public display into a dynamic product showcase. The video begins with a view of a 3D billboard at COEX K-POP Square, where a JUNG SAEM MOOL ad is playing.
The billboard panels then shift downwards, releasing giant pastel spheres in pink, purple, and skin-toned beige. A giant compact foundation emerges and floats in the centre of the open space. Its interior is revealed, displaying the words 'FIND YOUTIFUL' on the lid and a black cushion resting elegantly on the foundation powder.
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