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Kiehl's Harbin Giant Snowman Applies Cream

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Impressive

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Credits

Brand: Kiehl's

Who we think created this: digit.design

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Metadata

Brand Industry: Beauty & Personal Care

Country: China

City: Harbin

Effects / Animations: Character Animation, Cloth, Morphing & Transformation

Surroundings: Harbin Music Park Complex, Snow

Date posted: February 11, 2024

Source: Instagram

FOOH.com is the biggest mixed reality ad library. If you are the creator of this Kiehl’s ad or would like to add your work Submit your work!

In this Kiehl’s mixed reality ad, the scene opens on the towering Harbin Giant Snowman standing between the two sculpted buildings of the Harbin Music Park Complex, holding a sleek white bottle in its massive hand. The scene unfolds as people stroll, pause, dance, and relax on surrounding platforms before the camera zooms in to reveal the product—Kiehl’s Ultra Facial Barrier Balm—which the snowman applies to its frosty face, immediately soothing redness, then resumes its upright, arms-raised stance with a cheerful smile. With a creative use of computer generated imagery, this Kiehl’s hydrating skincare solution mixed reality ad transforms a public art installation into a fresh, relatable spectacle, highlighting Kiehl’s commitment to moisture protection even in extreme winter environments.

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