Samsung Massive Phone Disappears Atop Sejong Center

Imagine a historical landmark doubling as a tech billboard—that’s the engaging premise of this Samsung fake out of home ad featuring the Generative Edit tool in the Galaxy Z Fold 7. The video unfolds as the scene opens with a view of Gwanghwamun Square, where the camera swiftly pans to reveal a giant blue phone atop the Sejong Center for the Performing Arts. A man and two women gaze upward, captivated by the installation. A glowing blue line traces the phone’s hinge as it folds open, revealing a vivid night cityscape on its screen. Suddenly, a massive hand enters the frame, pointing at the phone and causing cropping lines and options to appear, including an eraser icon and a “Generate” button. A tap on the eraser icon causes the display to pixelate, followed by a tap on “Generate” that unleashes a burst of glowing sparkles, representing the Galaxy AI’s Generative Edit feature. Radiant blue and yellow light swirls, the massive phone disappears seamlessly, and the text appears: “Remove object seamlessly with a tap, Galaxy Z Fold 7 Galaxy AI.” The video concludes with the Samsung logo against a black background. Using impactful computer generated imagery, this Samsung fake out of home ad transforms a familiar cityscape into an creative product showcase.