Hisense Arc de Triomphe Transforms to a Fridge

This Hisense fake out-of-home ad opens with an aerial view of the Arc de Triomphe, where a paper aeroplane glides around its columns. Vines, greenery, and purple flowers begin to cover the monument, which then transforms into a massive Hisense four-door refrigerator.

As the fridge's upper doors open, various foods including banana, watermelon, orange, avocado, and cake, along with colourful drinks, float into the air. The paper aeroplane simultaneously unfolds into a two-tiered cake with a '55th' topper. This CGI ad transforms a historic monument into a fresh spectacle, highlighting Hisense's innovative appliances for Black Friday.