Waterdrop Giant Tumbler at Arc de Triomphe

Imagine the Arc de Triomphe becoming the centerpiece of a hydration revolution. That’s the creative premise of this Waterdrop cgi campaign featuring a limited edition rainbow glass bottle. The video unfolds as the scene opens on the iconic monument, with an expanding cascade of hearts, rainbows, sparkles, and floral elements spreading across the pavement. As this vibrant trail reaches the area in front of the Arc de Triomphe, a giant pink tumbler—decorated in the same vivid design—emerges from beneath the ground, rising in front of the arch. As the tumbler hovers above the surface and slowly descends, the Waterdrop logo becomes visible, and the camera moves closer while the colorful motif continues to stretch outward. Using innovative augmented reality, this Waterdrop cgi campaign transforms a global landmark into a dynamic product showcase.