Vogue Giant Razor Slides Down Trade Tower

This Vogue CGI ad features a massive razor appearing at the top of the illuminated Trade Tower, poised to descend. A crowd gathers at night, watching as the towering building gleams in green light, with a glowing Gillette logo above the skyscraper entrance.

The razor glides down the structure, 'shaving' away the vibrant green glow and leaving a clean, sleek track in its wake, mimicking a precise shave. Upon reaching the base, the handle subtly flashes the Gillette logo in green as the blade pauses upright, turning the entire scene into an elegant brand reveal.

Using computer generated imagery, this Vogue CGI ad transforms an iconic cityscape into a distinctive product showcase for Gillette’s smooth shaving technology.