Parkside Giant Floating Drills at Picadilly Lights

This Parkside CGI campaign at Piccadilly Lights begins with a moody urban scene under grey skies, featuring a prominent green billboard displaying 'YOU GOT THIS!'. The screen then splits to reveal Arnold Schwarzenegger confidently wielding drills, reinforcing Parkside’s message: 'When you build with Parkside...'.

A captivating sequence follows, showing Arnold smiling in close-up and later with a team holding various tools. Giant drills dynamically emerge through a roll-up billboard effect, drawing eyes skyward, before transforming into a display of Arnold using a pressure washer. The drills then gracefully return and shrink into place within a tool wall, concluding a memorable CGI sequence.