EHPlabs Giant OxyShred Cans on the East River

EHPlabs Giant OxyShred Cans on East River

This CGI advertisement for EHPlabs features the return of OxyShred Energy in a Ghostbusters collaboration. The video opens with a winter scene of the Manhattan Bridge and the East River, with light snow on the shoreline and snow blowing in the wind.

As the camera pans, two giant cans of OxyShred Energy, in white and purple, appear floating just above the water near the river's edge, with the New York City skyline in the background. On-screen text reads "EHPlabs x Ghostbusters" as the camera lingers on the gently hovering cans.

This campaign promotes EHPlabs’ upcoming OxyShred Energy collaboration, teasing a return with icy flavours inspired by a new themed release. The clear augmented reality transforms the wintery East River backdrop into an effective product showcase.

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Work Type: FOOH
Date posted:April 1, 2024
Source:Instagram