EHPlabs Giant OxyShred Cans on the East River

Imagine the Manhattan Bridge transformed into a launchpad for a frosty flavor reveal. That’s the captivating premise of this EHPlabs cgi ad featuring the return of OxyShred Energy in a themed Ghostbusters collaboration. The video unfolds as the scene opens with a view of the Manhattan Bridge and the East River in winter, where light snow covers the shoreline, the sky feels dim, and snow blows through the wind. As the camera pans sideways, two giant cans of OxyShred Energy appear floating just above the water near the river’s edge, while the New York City skyline sits in the background. The cans, shown in white and purple, are framed by on-screen text reading EHPlabs x Ghostbusters, and the camera lingers on them as they gently hover above the river. This campaign promotes EHPlabs’ upcoming OxyShred Energy collaboration by teasing a return with icy flavors inspired by a new themed release. Using clear augmented reality, this EHPlabs cgi ad transforms the wintery East River backdrop into an effective product showcase.