Prairies & Petals Giant Boxes Glide from The Tenor

Imagine a city billboard transforming into a flower delivery system. That’s the captivating premise of this Prairies & Petals CGI campaign featuring their fast floral delivery service. The video unfolds as the scene opens with a nighttime view of The Tenor Building, where a billboard displays an advertisement of a woman holding a box of red roses—suddenly, the box seems to come alive, sliding down and gliding along a rod, followed by a stream of flower boxes in vibrant colors and Prairies & Petals roses, all while the camera traces the motion across the structure. Using computer generated imagery, this Prairies & Petals CGI campaign transforms a billboard into an innovative product showcase.