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Jose Cuervo Interactive Button Activates Giant Paloma

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FOOH Impact Score

Solid

S A B-Tier C
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Credits

Brand: Jose Cuervo

Production Company: Forgotten Creative Technology Studio

VFX: Forgotten Creative Technology Studio

Metadata

Brand Industry: Food, Beverage & Tobacco

Country: Greece

City: Athens

Effects / Animations: Simple Motion, Large Objects, Human Interaction

Surrounding: Public Transport

Date posted: July 25, 2025

Source: Instagram

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This Jose Cuervo cgi ad begins with an enormous tequila bottle hovering above a busy city bus stop. This moment cleverly highlights the brand’s playful spirit and summer appeal as passersby are prompted to press a glowing 'Push for Paloma' button, triggering a burst of animated refreshment that transforms the urban setting into a tropical oasis. As a perfect blend of captivating storytelling and dynamic product integration, the CGI enhancement is designed for boosting seasonal cocktail awareness and consumer engagement.

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