LYS Beauty Woman Pulls Giant Cart
Outstanding
Credits
Brand: LYS Beauty
Agency: Studio SDK
Production Company: Studio SDK
VFX: Saviour Okusenogu
Creative Director: Saviour Okusenogu
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Imagine a city sidewalk transformed by a giant shopping cart brimming with skincare essentials. That’s the resonant premise of this LYS Beauty cgi video featuring the brand’s clean beauty lineup making a bold entrance at Kohl’s + Sephora. The video unfolds as a shopper strolls past the store with a standard cart, only to be dwarfed by an enormous, overflowing LYS Beauty cart parked just outside, celebrating the arrival of the brand’s glow-boosting products through this major retail partnership. Using engaging CGI, this LYS Beauty cgi video transforms the everyday shopping experience into a distinctive product showcase.
