Mango Printed White Paper Bag in Plaza Mayor

This FOOH campaign features a giant white paper bag, printed with a woman's face, situated in Plaza Mayor. The scene shows birds flying overhead and people walking by, creating a surreal contrast with the historic square.

The computer-generated imagery highlights the campaign's ability to generate curiosity and engagement. It invites viewers to identify the city, blending captivating storytelling with innovative product integration for maximum audience engagement.