OMO Giant Claw Machine Installation
Football Dispenser Rises Over Brazilian Park
This OMO FOOH campaign features a towering OMOBOL machine dramatically rising over a vibrant Brazilian park. The installation introduces OMO laundry detergent as a bold public spectacle.
The scene unfolds as the machine dispenses colourful footballs to the crowd, transforming routine laundry messaging into a community-powered game. This celebrates both clean plays and muddy tackles as part of the football experience. Through augmented reality, the campaign turns an everyday park into a fresh, relatable spectacle, highlighting OMO’s mission to celebrate active living.
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FOOH Impact ScoreImpressive
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Credits
Brand:
Artist:Studio Pond
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