Saint-Gobain "360" Inflatable on Sydney Harbour

Saint-Gobain's 360th Anniversary on Sydney Harbour

This CGI campaign for Saint-Gobain features an enormous floating celebration stage, adorned with multicoloured balloons and large '360' numerals, gliding across Sydney Harbour. The massive inflatable platform drifts beneath the Harbour Bridge, releasing festive balloons into the sky.

This computer-generated imagery transforms the iconic waterscape into a floating birthday party, commemorating Saint-Gobain’s 360th anniversary. The brand activation campaign converts Australia’s most recognised harbour into a global celebration venue, highlighting Saint-Gobain’s legacy of innovation through a captivating anniversary experience.

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FOOH Impact ScoreOutstanding
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Credits

Artist:Vokode

Metadata

Work Type: FOOH
Brand Industry:Services
Country:Australia
City:Sydney
Date posted:May 21, 2025
Source:Instagram