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Saint-Gobain "360" Inflatable on Sydney Harbour

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Credits

Brand: Saint-Gobain

Who we think created this: Vokode

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Metadata

Brand Industry: Services

Country: Australia

City: Sydney

Effects / Animations: Large Objects, Inflation

Surroundings: Sydney Harbour, River

Date posted: May 21, 2025

Source: Instagram

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In this Saint-Gobain CGI campaign, an enormous floating celebration stage draped in multicolored balloons and larger-than-life '360' numerals glides across Sydney Harbour. The scene unfolds as the massive inflatable platform drifts beneath the Harbour Bridge, releasing festive balloons into the sky and transforming the iconic waterscape into a floating birthday party to commemorate Saint-Gobain’s 360th anniversary. With a memorable use of computer generated imagery, this Saint-Gobain brand activation CGI campaign transforms Australia’s most recognized harbor into a global celebration venue, highlighting Saint-Gobain’s legacy of innovation through a captivating anniversary experience.

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