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Thermomix Christmas Baking Factory Installation

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FOOH Impact Score

Solid

S A B-Tier C
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Credits

Brand: Thermomix

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Consumer Electronics & Technology

Country: Germany

City: Wuppertal

Effects / Animations: Large Objects, Billboard & Digital Screen

Surrounding: City

Date posted: December 10, 2024

Source: Instagram

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This Thermomix cgi campaign begins with an oversized holiday-themed appliance magically appearing on top of a Wuppertal building. This moment cleverly highlights the versatility of the product in unexpected situations as the giant Thermomix transforms into a full-scale festive baking factory, complete with candy cane pipes, holiday decorations, and a cheerful gingerbread man rising from the mixing bowl, while displaying Christmas cookie recipes on an enormous screen and releasing holiday elements from the top. As a perfect blend of clear storytelling and dynamic product integration, the CGI effects enhancement is designed for driving seasonal brand engagement.

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