BOSS Double B Giant Leather Bag Store in London
BOSS Double B Giant Leather Bag in London
This mixed reality advertisement for BOSS features a massive leather bag appearing in central London, near the Piccadilly Lights. The bag slowly unzips to reveal a pop-up store for the Double B by BOSS collection.
The scene shows a surprised woman observing the unfolding display of fashion items inside. She approaches a clothing rack and selects a blouse. This augmented reality activation transforms a busy city corner into a fresh and relatable spectacle.
The video highlights BOSS's invitation for Londoners to explore the Double B collection at their Regent Street store.
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FOOH Impact ScoreImpressive
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Credits
Brand:
Artist:Vertex CGI
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