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Cinema City Glasses Trigger Jellyfish Experience

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FOOH Impact Score

Impressive

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Credits

Brand: Cinema City

Agency: elomate studio

Production Company: elomate studio

VFX: elomate studio

Creative Director: elomate studio

Metadata

Brand Industry: Media & Entertainment

Country: Unknown

City: Unknown

Effects / Animations: Large Objects, Simple Motion, Complex Motion, Floating & Flying Objects, Fire & Smoke

Surrounding: Movie House

Date posted: December 20, 2025

Source: Instagram

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Imagine a statue lining up for popcorn at a movie premiere. That’s the authentic premise of this Cinema City cgi video featuring the immersive launch of Avatar Fire and Ashes in IMAX 3D. The video unfolds as a woman smilingly clutches her popcorn and drink, stepping into a theatre marked IMAX while passing a glowing promotional poster for Avatar. As she continues inside, the camera shifts to a side view following her walk, then cuts to a front shot as she dons her 3D glasses, her expression turning to awe as luminous jellyfish drift around her, simulating an underwater world. The scene changes to highlight the room’s stunning visuals before focusing on a wall emblazoned with the phrase “Experience IMAX,” concluding with the dramatic Avatar Fire and Ashes poster. Using augmented reality effects, this Cinema City cgi video transforms an ordinary movie visit into a captivating product showcase.

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