FOOH Impact Score:
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact. Learn more
Solid
Learn moreLearnings
- In camera reactions lend authenticity - keeping us watching
- Ride the wave of cultural moments - be part of the conversation
- No message, no impact - mixed signals leave viewers tuning out
- If you going to make us wait - make sure the reveal is worth it
FOOH.com is the biggest fake out of home ad library. If you are the creator of this BOSS ad or would like to add your work Submit your work!
In this BOSS fake out of home ad, a classic red double-decker bus cruises through the heart of London, dramatically carrying a concealed giant object beneath a black cloth. The ad humorously reimagines Oxford Street’s shopping scene as the cloth is pulled away in front of Selfridges to unveil a gigantic, impactful Fernando Alonso exclusive helmet for the British GP, highlighting the brand’s presence at the upcoming race. A creative execution that masterfully blends humor and creativity with a dynamic twist on sportswear branding.
BOSS
BOSS
Longchamp
Astrid & Miyu
Marks & Spencer
Primark
MAUVAIS
Marks & Spencer