Renner Christmas Tree Inside Building

Imagine a city building transforming into a giant Christmas display. That’s the Memorable premise of this Renner vfx advertising featuring a breathtaking festive reveal. The video unfolds as at Edifício Paulista 1100, right above a Renner Store, the building’s corners are draped in red cloth, each featuring the Renner logo. As the curtain gracefully drops, a giant Christmas tree is revealed, decorated with sparkling ornaments and a bold red sash that reads "ACREDITE NO NATAL" (Believe in Christmas). From above, giant Christmas ball ornaments descend, each inscribed with the words "paz" (peace) and "alegria" (joy), bouncing gently before rolling toward the tree and perfectly settling onto its branches. In a breathtaking finale, the star atop the tree lights up, completing the festive scene. This campaign reminds us that Christmas happens when we believe in a more magical and surprising world. Using computer generated imagery, this Renner vfx advertising transforms a city building into an Engaging product showcase.