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Mattel Giant Hot Wheels Dragon Flies Above City

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FOOH Impact Score

Impressive

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Credits

Brand: Mattel

Agency: COOLECTIVE

Production Company: re:make production

VFX: Kacper Król

Sound: Mike Johnson

Metadata

Brand Industry: Retail & Consumer Goods

Country: Poland

City: Kraków

Effects / Animations: Simple Motion, Complex Motion, Large Objects, Floating & Flying Objects

Surroundings: Rynek Główny, St. Mary's Basilica

Date posted: December 2, 2025

Source: Instagram

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Imagine Kraków’s historic Rynek Główny turned into a Hot Wheels racetrack. That’s the dynamic premise of this Mattel fake ooh ad featuring the Hot Wheels Ultimate T-Rex Transporter taking over the city’s central square. The video unfolds as the scene opens on the classic architecture surrounding Rynek Główny, when a giant Hot Wheels Ultimate T-Rex Transporter slowly drives into the square, then transforms as the blue dinosaur-shaped section detaches from the red base and flies upward like a massive toy dragon gliding over the rooftops and past St. Mary’s Basilica, before the angle shifts to a side view of the transporter blasting toy cars at high speed while the giant blue dinosaur continues to soar above the red base and across the square. Using engaging CGI effects, this Mattel fake ooh ad transforms Kraków’s main square into an authentic product showcase.

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