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Skoda Oversized Colorful Clay Balls Reveal Car

A
FOOH Impact Score

Impressive

S A-Tier B C
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Credits

Brand: Skoda

Metadata

Brand Industry: Automotive

Country: Unknown

City: Unknown

Effects / Animations: Large Objects, Complex Motion, Morphing & Transformation

Surrounding: Parking Lot

Date posted: May 19, 2026

Source: Instagram

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In this Škoda FOOH campaign, the ad opens on oversized colorful letters stretched across the screen spelling a long “ooooooooooooooooooooh” as they hover above a simple parking lot, teasing the arrival of the brand’s new electric model. The scene unfolds as the letters suddenly scramble and tumble toward the ground, transforming on impact into oversized colorful clay balls that bounce, clump together into one large shifting shape, and then gradually recede to reveal a white Škoda Epiq parked neatly in a parking space while a text overlay appears on screen reading “Oooh that’s EPIQ,” tying the lighthearted transformation to the all‑new electric Epiq model through a smooth reveal. With a creative use of CGI, this Škoda electric SUV spot transforms a stretched exclamation into a fresh, relatable spectacle, highlighting Škoda’s goal of introducing the Epiq as an accessible, exciting new choice in electric driving.

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