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Lenovo Digital World Takes Over Berlin

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FOOH Impact Score

Solid

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Credits

Brand: Lenovo

Who we think created this: dmytro.edits

Metadata

Brand Industry: Consumer Electronics & Technology

Country: Germany

City: Berlin

Effects / Animations: Human Interaction, Optical Illusion & Perspective Tricks

Surroundings: Airplane, Alte Münze, Sky, City

Date posted: May 27, 2026

Source: Instagram

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In this Lenovo cgi campaign, the scene opens on a sleek Lenovo laptop resting on an airplane tray table as a passenger sits inside the aircraft and, with a simple hand gesture above the device, conjures a holographic map where an airplane icon glides toward a pinned destination. The scene unfolds as the fingers swipe to expand the glowing map, Berlin is highlighted in red, and another gesture toward the airplane window dissolves the cabin into a nighttime view of Berlin’s skyline; the camera races through the illuminated city streets toward Alte Münze, where a colorful light streak wraps into a glowing circle and text on the road reads “AIxploration 2.0 Young Tech World BERLIN, 2026,” before the camera pulls back into a bright daytime city, follows a man gesturing guests into the venue past the Lenovo logo, then glides inside through bustling crowds, spinning through an exhibition of digital installations as a giant bird bursts from a screen, a soccer ball emerges next to the glowing “AI Prompting Station” label while a tablet touch triggers a football player’s hand from a display, a DJ mixes beside more interactive screens, and a person morphs between a woman and a man under the title “DIGITAL TWIN,” until the camera reaches a massive screen showing an airplane with the overlay “AIxploration 2.0 Young Tech World enabled by Lenovo,” flies through the plane’s window, and returns to the original laptop now displaying AIxploration 2.0 event details that tie together AI, digital art, music, football, and creative technology. With a dynamic use of CGI, this Lenovo laptop cgi campaign transforms the everyday act of air travel into a fresh, relatable spectacle, highlighting Lenovo’s goal of promoting its AIxploration 2.0 immersive innovation event.

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