FOOH Impact Score:
Improvable
Learn moreThis Breuninger CGI campaign begins with an aerial view of Stuttgart revealing a surreal scene as three giant Popsicle ice cream balloons rise gracefully from a park. This moment cleverly highlights the brand’s celebration of summer as each balloon, in bold summer shades of magenta, cyan, and yellow, features the Breuninger logo embossed prominently on its surface, inviting customers to embrace the season in style at their flagship stores. As a perfect blend of Memorable storytelling and Dynamic product integration, the CGI enhancement is designed for welcoming the summer season with a fresh and stylish approach.
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