FOOH Impact Score:
Solid
Learn moreIn this L'Oréal Paris cgi video, a giant domino is displayed alongside an enormous skincare product at the Callao Metro Station exit in Madrid, integrated into a building's facade with a digital signage display above. The ad humorously reimagines urban architecture with an innovative skincare solution as cranes carry additional oversized domino pieces over the city center. A dynamic cgi video that masterfully blends creativity with product storytelling, showcasing the Bright Reveal Routine line's power to eliminate stubborn skin black spots.
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