Mercedes-Benz Hammer Throw
Mercedes-Benz G-Series Hammer Throw
This Mercedes-Benz FOOH ad features the new G-series SUV in a captivating CGI hammer throw. The vehicle revs its engine and spins on a sand-filled circular platform, mimicking the athletic event against a bustling city backdrop.
Posted during the 2024 Olympic Games, the ad pays tribute to athletes while connecting their power to the endurance of Mercedes-Benz vehicles. Dynamic computer-generated graphics transform the track and field setting into an effective product showcase.
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Credits
Brand:
Artist:Vertex CGI
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