L'Oréal Paris Eyebrow Billboard Transformation
Giant Hands Apply Brow Gel
This L'Oréal Paris mixed reality ad features a giant billboard in a bustling city transforming into expressive, blinking eyes. The video showcases the 24H Brow Lamination gel.
Enormous CGI hands appear, opening the gel and applying it to the model's brows. This highlights the product's lifting effect and long-lasting hold, creating a clear contrast with natural eyebrows.
The computer-generated imagery transforms an urban billboard into an impactful product showcase for L'Oréal Paris.
A
FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Artist:Soleil Noir